Gary RV_Wizard
Site Team
Yet another independent RV maker bites the dust. The Bontrager family is selling Jayco to Thor Industries, for a reported $576M. The Jayco company includes the Entegra coach brand, Starcraft and Highland Ridge brands as well as the Jayco brand itself.
http://www.prnewswire.com/news-releases/thor-announces-acquisition-of-jayco-for-576-million-300293191.html
Great financial move for the Bontrager family, I'm sure, but I'm sorry to see yet another brand rolled up into an industrial conglomerate. Inevitably there will be a consolidation of styling, designs and production to achieve "economy of scale" and maximize profits.
http://www.prnewswire.com/news-releases/thor-announces-acquisition-of-jayco-for-576-million-300293191.html
Great financial move for the Bontrager family, I'm sure, but I'm sorry to see yet another brand rolled up into an industrial conglomerate. Inevitably there will be a consolidation of styling, designs and production to achieve "economy of scale" and maximize profits.