Chef Duane
Senior Member
This may have reverberations throughout the CW dealer network.
In reading about Marcus Lemonis I've learned his business strategy(s) is to gobble up under performing or marginally performing organizations and with vertical integration brand them as Camping World. Then overlay the high pressure sales tactics are marginal service approach onto those organizations. Those staff that pushback are gone and those that stay better get in line and perform or they are gone. He uses the increased marginal sales to make up for the shoddy service and scaling to financially overcome whatever lawsuits he may face.Last week the Lazy Days in Surprise, Az became camping world