rls7201 said:
But no one, including your self, knows what that "somehow" is. The all volunteer leader ship has been thrashing that "somehow" around for several years, even asking for input from the membership.
my 2 cents worth.... I hinted at it in my previous post
but I think it has to do with a very dated and stagnant business model.
By the time the magazine hits my mailbox it's obsolete.... well not really, since the subject matter for the most part isn't so time sensitive....but still it's a similar idea... very limited amount of content, very slow to receive
when i can get exponentially more online just by visiting rvforum or youtube...and instantly too....
When i first joined I considered ordering an atlas just to have on-hand as a reference back-up. They had sent some coupon in my membership packet ($5 off maybe?) I was was surprised to see that it was a mail order format. At that point they didn't even have an online order option!
So...I would think to really get some young folks in on staff or as a consultant to revamp
everything. Get in on the whole facebook/instagram/twitter concept
Set up a website that is a true resource
lots of info, entertainment, perhaps a good forum like this one, reference materials, perhaps some navigation tools
perhaps some useful smartphone apps....
perhaps driving training courses for new RV'ers