I looked at roof coatings and went with Liquid Roof 5 years ago. My roof was not leaking but it provides a 2nd layer of protection and I never wanted to recoat again. If you don't have an EDPM roof it may not work for you. Here was my reasoning:
Pros:
1. It is easy to apply yourself with just a roller on a stick.
2. It is guaranteed for 10 years and can last as long as 30 years.
3. It is actually EDPM rubber so when it dries it is like replacing the membrane.
4. No recoating for at least 20 years. It also seals all the edges and seams so no caulking for 20 years.
5. Less than $400 to coat my 30' Class C. There are many cheaper coatings but over a period of 20 years it works out cheaper and a heck of a lot less labor. And out of a 5 gallon can I had at least 1 1/2 gallons left.
6. I had some bubbles a few inches long where the original EDPM was not properly glued. It soaked through and glued these bubbles back down so they disappeared.
7. It has good reviews on forums and has been in use for a long time.
Cons:
1. Stains much quicker from wet leaves so some reflectivity may make the roof warmer. There is now 2 layers of rubber and may increase the R value making up the difference.
2. Wrinkles when drying which looks terrible but after a month the wrinkles disappeared as the instructions daod they would.
3. Wear gloves and old clothes because it doesn't come off even with acetone.
https://www.amazon.com/Liquid-Roof-Repair-EPDM-Coatings/product-reviews/B01MRYN18E/ref=cm_cr_arp_d_hist_1?filterByStar=one_star&pageNumber=1